Every creative project requires a head first dive into the unknown.
All creatives must manage the ambiguity that comes with a good idea.
The best ideas are ones that push the envelope and offer new experiences.
Paradoxically, because of that distinguishing characteristic of novelty, most ideas are cut before fully developing.
New ideas carry incalculable amounts of risk.
To combat this, many creatives either:
- Dilute the idea below the threshold of uniqueness. Which leads to defeat by existing and established competition.
- Pull back where others push through. Which leads to someone else bringing the idea to the world first.
Other Problem Areas Include
- Risk Perception and Management
- Lack of Hard Data
- Creative Burnout / Creative Blocks
My strategy is to give the
- most comprehensive
- most specific
- and most diverse notes
As soon as possible.
With creative projects, you want to be the FIRST iteration of the idea. However, many people are perfectionists and also want to be the BEST. Which takes time and a lot of tinkering.
I believe you can have both.
My goal is for creative entrepreneurs to feel courageous, confident, and competent in their own unique creative process. Push through where others pull back. And bring their own unique gift into the world - fast.
Let’s schedule a workshop, brainstorm, or lab sesh for your project.
Need help getting started?
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